Newsroom Archives

The 90-year brand is sponsoring ski and fat tire bike competitions, and more in Brillion

1.17.24

Complimentary tubing available for visitors to Titletown 

1.12.24

The 11-stop journey expands dealer readiness to serve more customers

12.20.23

New zero-turn mower honors past while bringing premium modern features

10.18.23

The OVIS brings accessibility and safety to challenging jobsites

10.18.23

The Gravely ZT’s size and price make the case for yards previously dominated by garden tractors

10.17.23

The new AXIS™ 100 opens a cost-friendly solution expand business and improve efficiencies with less labor

10.17.23

Ariens replaces Larry Weyers who will retire June 30, 2024

10.02.23

Weyers to continue through June 2024 to usher in leadership transitions

10.02.23

Prakash replaces Nicholas Ariens who was promoted to President and COO

10.02.23

The outdoor power equipment manufacturer is visiting cities across the U.S. to show off a wide range of new Gravely and Ariens jobsite, lawn and snow equipment.

9.21.23

AriensCo's partnership with U.S. Biathlon Association strengthens commitment to the sport

9.19.23

The inaugural family-friendly race promotes health, wellness, and community

7.11.23

New zero-turn lawn mower for homeowners features black on black paint finish and extra features for comfort and performance

5.02.23

AriensCo recognized for environmental excellence in transforming 200 acres into conservation projects to support native species

4.21.23

New RAZOR line leverages AriensCo engineering expertise to bring innovation to the market

2.22.23

Complimentary tubing available for visitors to Titletown 

1.30.23

Cross country skiiers ages U10-U-20 to ski at the Ariens Noridc Center CXC Junior and Youth Cup competition Jan. 28-29. Entry is free for spectators.

1.23.23

Complimentary tubing available for visitors to Titletown 

1.10.23

Community input, city, and business partnerships shape new clinic design.

12.13.22

Opening in conjunction with start of Winter Jubilee Warm Up

11.25.22

New Ariens® and Gravely® offerings include lawn and snow equipment for both residential and commercial markets

10.18.22

Open House provides the community a glimpse into biathlon while meeting the U.S. Biathlon Team and taking a shot a biathlon 

10.01.22

The partnership between the two family-owned companies will bolster Northern Tool’s snow-removal offerings with the addition of seven models of Ariens Sno-Thros

9.01.22

Wisconsin-based companies find common ground in the yard
 

8.17.22

We are delighted to welcome Sean Becker to the AriensCo team as the first-ever general manager of the Ariens Nordic Center.

7.26.22

AriensCo recognized for efforts to restore native species and 
enhance biodiversity on its corporate campus

6.28.22

Bilicki returns to Wisconsin for the NASCAR Xfinity Series effort at his home track, Road America, on Saturday, July 2

6.22.22

The Bullitt County Chamber of Commerce and Shepherdsville, Kentucky, businesses welcomed AriensCo to the community at a ribbon cutting and open house

6.14.22

Tennessee Gov. Bill Lee and Commissioner Bob Rolfe helped announce the new facility and creation of more than 350 new jobs
 

6.06.22

Enjoy free music and the outdoors all summer long

6.06.22

AriensCo provides the entire graduating class from Brillion High School with employment opportunities

5.27.22

Expanding product line with new Mini-Skid Steer line under Gravely brand coming Fall of 2022

5.03.22

More than 200 people visited the worksite of the Ariens Nordic Center to tour the site, see construction progress, ask questions, and meet U.S. Biathlon Team Members and the Ariens Nordic Center designer.

4.28.22

Changes will benefit both existing and new hourly employees in manufacturing jobs; AriensCo looking to hire at least 100 employees
 

3.29.22

Morgan to help promote both Gravely and Ariens brands of AriensCo

3.10.22

AriensCo is the proud recipient of the 2022 Weyenberg Prize for a large-sized organization presented by the University of Wisconsin Green Bay’s (UWGB) Austin E. Cofrin School of Business.

3.01.22

Global snow blower brand's inaugural year sponsoring time-honored cross country ski race

2.08.22

The company recently announced the plans for Ariens Nordic Center in Brillion. 

2.07.22

World-class facility to feature largest biathlon range in Wisconsin, 5 miles of trails and more
 

1.25.22

Ariens promoted to executive vice president as part of global growth strategy

1.15.22

Brillion properties create reasons for guests to visit and delivers experiences to make them want to stay.  

 

5.13.21

Acquisition of AS-Motor GmbH expands AriensCo’s international reach

5.06.21

AriensCo unveiled a variety of new equipment and showed off a prototype at the largest outdoor power equipment trade show in North America.

11.05.19

Our Recap of the 2019 AriensCo Dealer Summit

9.25.19

AriensCo has announced that production of Ariens brand zero-turn mowers will commence at the company’s factory in Great Haseley, Oxfordshire. 

9.07.19

On Monday, July 15, AriensCo joined nearly 600 volunteers from across the landscaping industry to participate in the 23rd annual Renewal and Remembrance in Arlington National Cemetery.

7.16.19

Community revitalization project renews energy in Brillion.

5.14.19

A night market on a whole new level

4.23.19

Celebrating success and planning for the year ahead​

10.02.18

Year 85 celebrates our passionate people and introduces a rebranded presence

9.24.18

Vande Hey Company, Inc. partnered with Ariens Company donating time and materials to enhance the curb appeal of the Labyrinth Garden at the First Congregational United Church of Christ, located in Appleton, Wi.

6.04.18

Ariens and the Green Bay Packers today announced the opening of Ariens Hill in Titletown, adjacent to Lambeau Field.

12.05.17

"Road America holds a rich heritage for motorsports enthusiasts, and I look forward to working with the board and staff to continue to grow its legacy," says Dan Ariens, Chairman and CEO of Ariens Company.​

11.27.17

Ariens​ has entered into a partnership with the Green Bay Packers to sponsor the new hill in Titletown, adjacent to Lambeau Field

11.27.17

​Dan Ariens, Chairman and CEO of Ariens Company, recently received the Visionary Award for leadership in the area of STEM education from the NEW Manufacturing Alliance.

11.16.17

​Ariens Company plans to work with the Brillion Redevelopment Authority Commission (RDA) to acquire the former Brillion Iron Works (BIW) property located at 200 Park Avenue in the city of Brillion.​​

11.14.17

​Ariens Company was awarded a national cooperative contract by the National Joint Powers Alliance (NJPA) in October, 2017.

10.30.17

​Ariens Company has again in 2017 been recognized by Deloitte as a Wisconsin 75 Company.​​

10.04.17

​Ariens Company recently unveiled the latest addition to its employee benefit program, an in-house kitchen and cafe, dubbed Mowtown Cafe, which offers employees a retreat and place to purchase a variety of lunch options -- all wit hout having to leave the building. ​

10.03.17

In 2005, when Hurricane Kat​​​rina devastated New Orleans, the EDA’s foundation created a disast​er relief fund.

9.05.17

​Ariens Company has named Larry Weyers Group President – Ariens Power Equipment, effective September 5, 2017.

9.01.17

​Ariens Company has been working to establish conservation projects on its 250-acre campus for the last several years, and all of the projects are coming into full bloom this summer.

8.17.17

​The Ariens Company Foundation recently contributed to a new STEM learning center at Brillion Elementary School, located in city where the company has its corporate headquarters.​​

6.26.17

Ariens Company hosted a grand opening and ribbon cutting at Brillion Power Equipment, celebrating the company's new concept store.

5.08.17

​The Brillion School District hosted the dedication of its new STEM (Science, Technology, Engineering and Math) education center at Brillion Elementary School.​

5.04.17

Ariens Company announced it has begun construction on a new concept store in Brillion, Wis., located directly across the highway from its global headquarters.​

2.22.17

Ariens Company has signed a lease for a 600,000-square-foot building in Kenosha, Wis., for the site of its new distribution center.​

1.04.17

​AriensCo. has renovated its museum in Brillion, Wis. to include a new display dedicated to the Gravely® brand of professional outdoor power equipment, in honor of the 100th anniversary  of the original "Gravely Motor Plow " patent awarded in 1916.

11.01.16

​Ariens Company launched a new logo for the Ariens® brand of outdoor power equipment this week.

3.03.16

​When Dan Ariens became Ariens Company's president and CEO in 1998, he took it upon himself to develop a set of core values to define the way he, the company and its employees approached business and day-to-day work. Ariens Company and its family of employees strive each and every day​ to be honest, be fair, keep our commitments, respect the individual and encourage intellectual curiosity.​​

11.19.15

​Ariens Company welcomed 170 students from six area high schools to its Brillion, Wis. plants to celebrate National Manufacturing Day on Friday, Oct. 2.

10.05.15

​Brillion, Wis. (Aug. 11, 2015) – Ariens Company will invest more than $9 million to upgrade and expand the current product development facility at its Brillion, Wis. headquarters. The new Ariens Company Design and Development Center will be constructed in three phases over the next three years. The 45,000 sq. ft. facility is expected to be complete by fall 2018.

8.11.15

Countax Limited​ has changed its name to Ariens Company Limited, to become the UK arm of the Wisconsin, USA-based Ariens Company.​

7.16.15

​Pre-school and elementary school children in Auburn, Neb., now have access to a 7,000-sq.ft. interactive learning garden that offers opportunity for both play and education. The new Ariens Company Nature Explore Classroom opened to the public on April 28, 2015.

5.05.15

​Landscape and Irrigation announced its selections for the "Twenty for 2015" new product awards this week, and the Gravely Atlas JSV took home the prize in the UTV category.

5.04.15

In celebration of Earth Day, Gravely® took part in the National Association of Lan​ds​cape Professionals' (NALP) Day of Service Event. ​

4.24.15

Ariens Company is featured in Jacob Stoller's new book The Lean CEO​.

4.10.15

​Ariens Company Chairman and CEO, Dan Ariens, received the 2015 National STEM Education Partner of the Year Award from the Wisconsin Technology and Engineering Education Association (WTEA) and the International Technology and Engineering Education Association (ITEEA). The award was presented during the ITEEA annual convention held in Milwaukee, Wis.

3.27.15

​Ariens Company has received awards for several new state government and cooperate government purchasing contracts​.

3.26.15

​Gravely® is supporting 2015 Student Career Days as a Silver Sponsor for the ninth consecutive year. ​

3.11.15

​Wide-banked oval turns and exciting races proved no match for Ariens employee and snowmobiler, Josh Wilson, as he and the Ariens Arrow Team brought home the 2015 600 Combined World Championship.

1.20.15

​​Mike leaves with us a legacy of his personal leadership style… a strength of character that people who work with him want to emulate. As a leader he was thoughtful, and insightful with a great sense of humor. As a businessman he was pointedly committed to the company's purpose: to care for our customers like they were part of the family.​

1.01.15

​Ariens Company would like to thank the veterans who have sacrificed so much so that we could have a better life and a country to call home. Today, we honor these brave men and women who fought for our country, and we personally want to thank our Ariens employees who have served.

11.11.14

​The best way to invest in the future is by building on the values of the past.

11.03.14

​Ariens Company announced a $25,000 donation to complete the development of a Nature Explore Classroom in Auburn Neb. This project is a joint effort between community, schools, and businesses.

8.20.14

​As part of Ariens' interactive internship program, 18 Brillion summer interns had the exclusive opportunity to present to the Executive Team regarding their summer projects on Monday, August 11. This event gave the interns experience with project planning and public speaking, which ties to the intern program's goal of giving participants "real world" skills. Additionally, it gave the interns the chance to show how they were empowered to impact the company and how this summer helped them develop professionally, which demonstrates Ariens' philosophy of "Our Legacy, Your Future."

8.19.14

​Two Ariens Company employees were recognized today with the Patriot Award from the Department of Defense operational committee, Wisconsin Employer Support of the Guard and Reserve (ESGR). Dan Barker, Value Stream Manager, and Dave Lutterman, Manufacturing Leader, received the award which honors individual supervisors for their support of Guard and Reserve employees. Nominations must be made by service members or their spouses.

8.11.14

Volunteer landscape and lawn care professionals from across the country will spend the day mulching, cabling, and installing lightening protection for trees, pruning, planting and liming and aerating more than 200 acres. This is the largest green industry day of service in the country valued at more than $250,000.​

7.28.14

Over 100 people applied for internship positions in Engineering, Industrial Design, Supply Chain Management, Value Stream Management, IT, and Human Resources.

6.24.14

​Telly Awards honor the very best film and video productions ranging from groundbreaking online video content to outstanding local, regional and cable TV commercials and programs.

6.18.14

​We realize having a strong dealer channel is one of the most important aspects of our business, so we are making it our focus to enhance this area by increasing our dealer base to provide adequate support for our customers before, during and after they purchase equipment.

5.21.14

​Earth Day events include a park clean-up, electronic recycling, 5K Fun Run/Walk, Youth Field Day, Wellness Fair and Home & Garden Show.

5.02.14

Alliance will offer both companies new strategic opportunities to grow in adjacent markets

12.18.13

​The award recognizes manufacturers who set themselves apart from the rest of the industry, according to Advance.

11.13.13

​Ariens Company 80th Anniversary Celebration produced many great memories for everyone involved including family, employees, dealers and friends.

11.12.13

​Ariens recognized 16 families who have worked for Ariens Company for three or more generations.

9.18.13

Ariens Company anno​​unces that Norwegian outdoor power equipment distributor Søvde has b​een named the distributor for Echo® and Shindaiwa® products in Denmark effe​​ctive May 1, 2012. ​ ​

5.11.12

​Ariens Company donates a new Professional 28 Sno-Thro® model to retired FDNY Chief Richard Picciotto.​

2.08.12

Green Media Names Dan Ariens One of "Most Influencial People in the Green Industry".

11.12.11

Ariens Company President and CEO, Dan Ariens, was inducted into the Association for Manufacturing Excellence (AME) Hall of Fame at an awards ceremony on October 16, 2012. ​

1.01.01