Family of Brands

What started as a simple idea in a country garage has evolved into a multi-brand company with a global reach. AriensCo is made up of a family of brands that expand across the country and globe, all of which have one goal in mind – to help make outdoor work more efficient and enjoyable.


Ariens® outdoor power equipment has been the choice of discerning homeowners for nearly 90 years. Built tough but easy to operate, Ariens delivers a heritage of reliable performance, year after year. The brand offers both lawn and garden and snow removal equipment. On the snow side of the business, the Ariens Sno-Thro is the best-selling brand of two-stage snow throwers in the world, making Ariens the King of Snow®. Ariens products are available at independent power equipment dealers in North America and Europe, at The Home Depot, Lowes, True Value, regional farm retailers and select online retailers.

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655 West Ryan Street | Brillion, WI | 54110

ariens zero turn

Gravely® commercial outdoor power equipment is crafted from a rich heritage of products that have worked the American landscape since 1916. Commercial-duty through and through, Gravely zero-turn mowers, stand-on mowers, walk-behind mowers and utility vehicles mean business for professional lawn, grounds and facility maintenance managers who work all day, every day. Gravely commercial products are available exclusively through a network of independent power equipment dealers.

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655 West Ryan Street | Brillion, WI | 54110

gravley zero turn

Manufactured in England, Westwood garden tractors are ride-on lawnmowers that combine heritage with technology. Designed for the demands of the British garden, Westwood tractors produce an unrivalled quality of cut. The Westwood brand is sold exclusively through a network of specialist garden machinery dealers who specialize in after sales support.

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Countax House Haseley Trading Estate | Stadhampton Road
Oxford OX44 7PF | United Kingdom

westwood TSeries

The best-selling garden tractors in the United Kingdom, Countax® equipment is designed for the particular requirements of the British garden and climate. The mowers excel at cutting and collecting grass in wet conditions, performing high-grass mulching and rough cutting and creating the perfect striped lawn finish. Countax is sold through independent power equipment dealers in the United Kingdom.

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Countax House Haseley Trading Estate | Stadhampton Road
Oxford OX44 7PF | United Kingdom

countax CSeries

RapidCare™ is a standalone division of AriensCo uniquely focused on dealer support and customer service.

You’ll never second guess your first call to RapidCare™. This new division of AriensCo focuses entirely on solving customer problems, large or small. Staffed by proven experts in everything we’ve ever manufactured, the team turns your “what now” situations into a simple “what’s next.”

Learn more about RapidCare

655 West Ryan Street | Brillion, WI | 54110